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How To Generate MLM Leads Online Through Article Marketing

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How To Generate Tons Of Multi Level Marketing Leads Online Using Article Marketing As A Primary MLM Lead Generation Strategy.

First of all, if article marketing is dead, then a bunch of people failed to get the memo because they seem to be doing just fine with it as a primary MLM lead generation tool. In fact, there doesn't seem to be a shortage of quality, targeted web traffic as a result of content generation. So let me play matchmaker and introduce you to my good buddy, content marketing and his cousin, article marketing. I think you're going to hit it off. :)

Now listen, I'd love to take credit for the brilliance of what I am about to share with you, but frankly, I'm too busy looking for the guy or gal who figured this out in the first place so I can kiss their feet.

Honestly, as MLM lead generation tactics go, article marketing has quickly risen to the top of my list. It builds backlinks to your website crazy fast and does a great job of exposing your leadership and authority status within your niche.
Just in case you missed it, I LOVE article marketing as a primary MLM lead generation strategy. And you will too once you see what it can do.

However, there's a right way and wrong way to use article marketing to generate MLM leads online. And you better be on your game, otherwise you risk wasting a lot of time and effort. 

Here's the basic approach I use to ensure you get the most of your article marketing and content strategy..

Start with solid keyword research and please don't skimp on this. It does you no good to start writing a wonderful article that lacks money-making focus. Remember, your number one priority as you build your MLM home-based business is to focus on money-making activities. So make sure you base your article topics on relevant niche keywords you can target and write content around that. This is very important for your overall SEO and MLM lead generation results. 

Ok, so you identified your target keywords and comprised a list of article topics. All you have to do now is start writing. Make sure your content is valuable, free of grammatical errors and more importantly, make it compelling.
Give your readers a reason to read your stuff and follow you down the line. Also, make sure you write between 500-800 words. The key process of this MLM lead generation strategy is to submit to multiple article directories, so that you can plaster the internet air waves and build a strong backlink farm.
Unfortunately, you'll need unique versions of your articles to avoid being tagged as duplicate content. So keep it short, and you'll have less work ahead of you.

Now, a word a caution. I hate spam. You hate spam. And because we all despise spam, Google and the search engines have emphatically declared war on black hat tactics. So don't do it. Please. Try to achieve a keyword density between 2%-5% of your total word count if you're a believer of that rule. But don't compromise quality for SEO's sake. It's better to write an article that has a natural story line and commands readership, rather than one that is blatantly spammed with keywords and turns out to be mechanical with no story or flow. You want a following. Not one-hit wonders!

Oh, and about that thing called 'flow'; it will benefit you greatly if you take some time to come up with your own voice and personality as you write.

Remember, attraction marketing is about branding YOU. What good is the best MLM lead generation strategy if you can't connect with readers, so that you always hover at the top of their minds when it comes to your niche expertise?
Make sure you don't bore, confuse or mislead your audience. Always aim for high quality, entertaining and compelling content, and give your readers a reason to follow you beyond the article and to your primary websites.


Now, in order for this thing to work properly you have to be on the button. That means you can't just write an article, submit it to article directories and then take off for a couple of weeks. Consistency and frequency are key if you're going to leverage this particular MLM lead generation strategy. So set up a regular weekly schedule and submit unique versions of your article frequently to the article directories.

If you really want to ramp up your article marketing results and generate even more MLM leads online, try using as many social media network and bookmarking sites as possible. This is a very powerful strategy because it improves your content syndication and it also generates tons of backlinks from sites with high page rank. 

You can also use automated article spinning technology to churn out unique versions of your content. Writing three unique versions of an article is nice, but producing 300 unique versions in a fraction of the time is better. Just be careful. Not all spinners are created equal and you'll want to avoid a few pitfalls here and there.

There's a basic formula I use to make the most out of article marketing and generate MLM leads. I have posted this on my blog and it explains the optimal process by which you can maximize the impact and effectiveness of your article marketing. This is basically what I do to rank on the first page of Google when I target specific keywords. And honestly, anyone can copy the same formula and do this.


And there you have it. Article marketing is alive and rocking. Personally, I think it ranks among the top traffic generation strategies and is rivaled only by video marketing in speed and efficiency.
Once you have the right tools in place, generating quality MLM leads is a snap with this powerful MLM lead generation strategy. So stop reading and start writing already. Your leads are waiting.

To your success,
Jonny Tyson

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